I am going to do a Blogger.com Review, formerly Blogspot.com. This is a free domain service provider used as a publishing platform for content.
Blogger.com and BlogSpot are both are owned by Google and the terms have come to be used to interchangeably. In this article, we are going to be focusing on reviewing Blogger.com.
Once you have your domain name the rest of the system you’re using is on Blogger and this is where you will publish your blog. If you were to do a Google search for Blogspot you’re going to end up being referred to Blogger.com and that’s where you’ll be doing all your work.
Also, let me say do not get confused with the term bloggers. A blogger writes blog posts. Blogger.com is a company owned by Google and it is often just referred to as Blogger.
Overall Rank: 90 out of 100
Blogger.com Product Overview
Blogger is a blogging platform owned by Google. You join at Blogger.com even if you type into your browser BlogSpot.com.
History Of Blogger.com
Most people do not know just how old Blogger.com is. According to Wikipedia, it was started by Evan Williams, Meg Hourihan and Paul Bausch started in 1999.
Evan Williams and his friends Meg Hourihan and Paul Bausch began writing blogs. Like many things online Blogger was started because they found writing blogs to be difficult to do.
In the past, Evan Williams has worked for Google, been CEO of Twitter, and founded Medium.com. However founding Blogger will always be his biggest achievement in my opinion.
In 2003 they sold Blogger to Google. Over the years Google has upgraded the program to make it easier for people to use.
This is another example of how really good Google is. They do not charge anything to host a Blogger blog.
You do need a Gmail account to log in. Once you have that you can go to Blogger.com and get started. In terms of history Blogger, today really does not resemble Blogger of the early years.
They are trying hard to be a player in the marketplace. Just because they are Google, and people are associated with Google in so many other ways, starting a Blogger account makes sense.
The Good & the Bad
I want to take a minute and list some of the pros and cons, or the good and bad as far as Blogger.com goes, at least in my mind. This is really a shortlist of the main points.
PRO #1 – Free to join. There is no doubt this is the big draw.
People all over the world can start a blog with a couple of clicks. Google still does not charge you anything no matter how big you grow your blog.
PRO #2 – Easy to use. Set up is simple and so is making blog posts.
Google provides several templates or themes you can choose from. These come nowhere close to the thousands of WordPress themes in the marketplace today.
Google provides support as needed. There are also many websites devoted to updating the HTML code to make your theme more unique.
PRO #3 – Can set up multiple blogs in various niches quickly and easily. This really is great for people who want to branch out without incurring any startup costs.
Affiliate marketers do this all of the time starting niche blogs. There are affiliates earning part-time and full-time income promoting products on their many Blogger blogs.
CON #1 – Google can cancel you at any time. I can not think of anything much worse than this.
You spend a lot of time setting up your blog and getting it going. How would you feel if you had a 100-page blog or a 1000 page blog get canceled?
How about this? Google cancels your Blogger.com account and all of the blogs you are hosting are gone!
This happens and is a primary reason anyone selling on their blog should pay for a domain name and hosting elsewhere.
CON #2 – Not able to add plugins. The limited features Blogger offers do not allow you to add plugins that make blogging easier.
Bloggers using a self-hosted WordPress theme at the very least like to be able to use these plugins.
– Akismet spam
– Contact 7 Form
You can get as fancy as you want with plugins. You just can not do it with Blogger.com
CON #3- Customer support. This has always been a problem with Google in my opinion. They are so large that getting immediate customer support is not possible.
If you host your own blog on another hosting provider customer support is almost immediate. Bluehost, Godaddy, and Wealthy Affiliate come to mind.
Who is Blogger For?
The majority of people who get started with blogger do so because it’s free to use. You don’t get charged anything for any of the features or services that come with this blogging platform.
You start by choosing a domain name and have it posted online as a Blogspot domain. However, many people will purchase their own domain name and either redirect it to their Blogspot URL or change the name servers and have their own domain name become permanent.
Another reason that people choose to host their blogs with blogger is that it’s very easy to tie the Google AdSense affiliate program into it. If you are thinking about starting a blog and making money with Google AdSense this can be a way to go.
This program is very easy to get started with which makes it perfect for beginner bloggers. It is also very easy to put the ads on your blog and start making money right away after Google approves you.
Blogger Tools & Training
Google offers a number of blog templates you choose from to build your blog on. Google has done an ok job keeping these up to date although there are nowhere near the number of themes you would get WordPress.
In terms of training, the place to start is here.
You will find articles on getting started with Blogger, setting up your blog, posting, adding images and videos, and much more. Google also has its own blog where you can get up to date tips on using the Blogger platform from their own Google team. http://blogger.googleblog.com
Google does have a forum for its Blogger members: https://support.google.com/blogger/community/?hl=en&gpf=23!forum2Fblogger
If you do not find the answer to what you are looking for, you can ask a question to the community here.
Google asks that you follow their content policy when posting a question.
Is this good enough? Maybe and maybe not.
If you’re stuck you probably need help right now. Asking questions and waiting for a reply I know in my case wouldn’t be good enough.
That’s one of the things I’ve always liked about professional hosting companies such as Bluehost or GoDaddy. You can receive in real-time replies in the form of chatting or even picking up the phone and calling them.
Of course, Google is offering a free service so you get what you pay for when it comes to customer service. As we stated several times now the price for setting up your own blog spot URL and posting articles on your own blogger blog is free.
For a long-term solution, this may or may not be what you’re looking to do. The fact that Google can cancel you at any time is worrisome, but if you just want to test out a blog, or you’re just looking to get some online content and a free blog it’s tough to beat this platform at the price.
I Still Want To Try Blogger
This is not necessarily bad. I mean millions of people use Blogger successfully. Here are a few things to keep in mind.
1. Test a niche. You may not be sure the niche you are going into is one you will be in 90 days or longer from now.
I personally have used this strategy. Start a blog on Blogger.com and add some content to it. You will know pretty quickly if this is a blog you are going to stick with.
If you do not have a passion for the niche are you going to be able to write fresh content? If not will you be able to afford to outsource blog writing to a freelance writer?
Blogs thrive with fresh content. If you can not do that in a niche you can easily cancel your Blogger blog and move onto something else.
2. Save content. I think you save all of your blog articles into a file just in case Google cancels your blog.
At least if that happens you can go to a hosting company such as Wealthy Affiliate and start a new blog with a new domain name.
Then you just post and publish everything from your file. You will have a new blog up and running fast doing this.
3. Play it safe. You really have to follow everything Google says if you use the Blogger platform.
In my opinion, using the Google AdSense affiliate program, and nothing else is the way to go. This way you make money with Google.
Do not do anything resembling black hat promotion. Google will recognize this and your blog will be canceled. Stay strictly white hat.
The easiest way to do this is just by writing high-quality helpful content. Publish articles using longtail keywords and do a lot of them.
You can develop an authority blog quickly doing this and the chances of Google canceling you go way down. If you have any doubt do not do it should be your motto with Blogger.
Conclusion On My Blogger.com Review
I had several blogger blogs over the years. One thing I did not like was having the Blogspot name in the URL.
Anyone that uses the Internet on a regular basis knows this is a free blogging platform. It’s just not as professional as having your own domain name hosted with a professional hosting service.
However, the fact you can change the name servers, and make the Blogspot URL your new domain name does take away that disadvantage.
The other biggest problem is the fact that Google can cancel your blog at any time. I would definitely suggest you copy all content and keep it in a separate file just in case this happens to you.
Google is not going to give you any notice. Waking up someday and finding your blog gone, and all your hard work down the drain is extremely discouraging.
I know I keep harping on this, but there is just no worse feeling than losing all your hard work and not understanding why.
However, if you just want to do occasional posting, and don’t want to pay anything for a domain name or hosting, the Blogspot URL and blogger blog and platform might be just what you’re looking for. It is very s\easy to set up and use.
Blogger at a Glance…
Overall Scam Rank: 90 out of 100
Whether you need more money, or just want to make more money with a blog of your own, I can help you with affiliate marketing and you can start learning for FREE!
PS: Please your questions and comments below, I would love to get your feedback. Thank you.