In this article, we want to discuss how to start an online business for free or virtually with little cash upfront. This is based on personal experience and doing my research for various ways to get an Internet business off the ground. There are so many ways to start an online company that there is something to keep in mind.
A wise old Internet marketer once said making money online is not that hard. All you need to do is find a product someone needs and sell it to them for a profit. So with that in mind, let me give you the basics of starting an online business.
1. Your Niche
Virtually everybody is going to tell you to decide what niche you want to be in. A place is your topic or category. My advice to you is to think in terms of a micro-niche. This is simply taking a big niche and narrowing it down a little bit.
Micro niches have less competition. If you start an online business in a micro-niche you enjoy or are an expert in; you will have a significant advantage in moving forward. Also, think in terms of needs. In your niche, what are the needs of your potential customer? Your place might solve a problem. This is a great way to dig down and find micro-niches in a large market.
I am a big believer in choosing a product to sell you have bought yourself. The great thing about this is you can sell that product with confidence based on your own experience.
This gives you a significant advantage over other Internet marketers who might be selling the same or similar product they are not a customer of. They don’t know what you know.
Also, if you blog like I am doing, you can write about your products based on personal use. This makes for more exciting content and articles. Do you have your effect right now? If not, do not worry. You can find products to sell in affiliate marketing, MLM, e-commerce drop shipping, digital products, and so on.
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3. Domain Name and Website Hosting
Purchase a domain name that relates to the theme of your niche. Use quality hosting, so you don’t run into the problem of downtime. Hosting can be as cheap as $5 a month. Domain names run around $15 a year. If you purchase a domain at Bluehost for as low as $3.95 a month, you can get hosting for free.
If the opportunity presents itself, you may be able to buy an old domain name that somebody else had and let it expire. This gives you an advantage over Google and other search engines.
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One of the reasons many of us choose to use a blog as our website is how easy it is to add content to it regularly. WordPress templates like what I am using are an example of that.
There are many reasons why you want to add fresh content to your blog. Some of the most popular include search engine bait, helping establish yourself as an expert in the niche you are in, and selling products through text links directly in the body of the content.
Content is not only just articles. Videos, podcasts, and graphics or pictures make for great content as well. Learning how to start a business at home is critical, and I can direct you to the right platform.
Plus, in the world of social media, sharing your content and having others share it can be done on YouTube, Pinterest, Facebook, Twitter, Linkedin, and many others. Use a social sharing plugin to let your visitors share right from your site.
5. Email List Building
It’s essential to build an email marketing list for your new Internet business. Think of your list as an asset.
Please take a look at other competitors in your niche to see how they’re doing it. One of the best ways to sell products is through email marketing to an established list that has permitted you to send an email to them.
Your email list can be a great source of traffic back to your blog as well whenever you make an update shoot a quick email out briefly explaining it and include a link back to your blog post for more information.
Plus, there are many products available in business models, such as affiliate marketing if you do not have a product of your own to start with. I highly recommend affiliate products as an income stream or even your primary business model for your new online business.
Final Thoughts on How To Start An Online Business
These are some of the basics of how to start an online business. Getting your business off the ground is not very expensive to do.
It is always better to start an online business for free or low cost at the beginning. This way, you do not have a lot invested other than your time at first.
Internet marketing lowers the risks by starting an online business with very little cash out of your pocket upfront. It’s also easier to monetize an online business with various products, including affiliate marketing, network marketing, drop shipping, digital products, and so on.
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