My MailChimp Review – Email Marketing With A Twist!

In this MailChimp Review, Let’s look from the viewpoint of someone new to email marketing and see how they stack up for a company to partner with.

In 2017 MailChimp was adding 14,000 new customers a day, so there is plenty of interest in them. There is a lot of competition in the email marketing space.

Many of the names you have heard of, such as Aweber, SendShark, and Get Response. Others, such as Convert Kit, Sendlane, and even GoDaddy, compete for companies’ businesses.

According to Wikipedia, one of the largest by far is MailChimp, sending out over 10 Billion emails a day. Forbes ranked them #7 in 2016 on their Top 100 Forbes Cloud list.

What we want to do in this review is look at MailChimp from the viewpoint of someone new to email marketing and see how they stack up if you were looking for a company to partner with. In 2017 Mail Chimp was adding 14,000 new customers a day, so there is plenty of interest in them.

The Benefits Of Using Email Marketing - Mailchimp ReviewMailChimp Review – At A Glance

  • Name: MailChimp
  • Website:
  • Price: $225/mo.
  • Owners: Ben Chestnut and Mark Armstrong
  • Overall Rank: 95 out of 100

What is MailChimp?

At its core, MailChimp is an email marketing service provider. People join, so they have a way to send emails out to their lists.

This is known as an autoresponder which is an automatic way to send an email. Think of it as a bounce-back email when someone subscribes for the first time.

You only need the approved email address of someone to start sending them emails. Businesses build large mailing lists, and MailChimp makes it very easy to get started with them.

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Why MailChimp Dislike Affiliate Marketing?

Here is what I mean about MailChimp not liking Affiliate Marketing. From what I read, Mailchimp is against affiliate marketer who buys a bulk email list and sends them unsolicited emails, which they get lots of.

Also, some affiliate links are OK except if they were blocked by their spam filter. You can read their legal and use policy here. I hope that helps!

Related Video:

The Pros and Cons of MailChimp

As with any company, there are good things, and there are bad things about them. MailChimp is no different so let’s look at some of those and compare them to other email marketing companies.

The Pros:

PRO #1 – Free to join. In 2009 MailChimp added its premium option. This is their free premium option that draws in customers who want a way to get started doing email marketing without spending any money upfront.

PRO #2 – Can build a list of up to 2000 email addresses under the freemium program. This is more than enough for a company to see if they like email marketing and continue with it.

PRO #3 – Send out up to 12,000 emails a month. Basic math shows if you have 2000 members on your list, you can mail them up to 6 times per month. This is more than fair, considering your price is $0.

PRO #4 – Excellent template editor. Using Mail Chimp is very easy to learn. Their template editor comes with many different template designs depending on your market and what you want an email to look like.

PRO #5- Comprehensive reports. Google Analytics, geo-tracking, social media, bounce rates, and so on. You will be able to analyze what is going on with your list.

The Cons:

CON #1 – Don’t do affiliate marketing. If you are an affiliate promoting affiliate products or building your own affiliate program MailChimp is not for you, with the exception that I will explain below. They seem to have vague rules, but they do not want their reputation ruined by affiliate marketers.

CON #2 – Automation is not easy to use. Many Internet marketers have complained and switched because managing the automation of their marketing campaigns is not easy to do.

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Who is MailChimp For?

Mailchimp Review - An autoresponder for your business

MailChimp is a great starting place for people who are new to Internet marketing and email marketing. The free list of up to 2000 members is great. Sending out up to 12,000 emails per month can be more than many companies will ever grow to.

You have the ability to grow with Mail Chimp as well.

– 2500 subscribers for $30 a month.
– 10,000 subscribers for $80 a month.
– 30,000 subscribers for $225 a month.

MailChimp Tools and Training

MailChimp offers many training guides and tutorials. Pretty much anything you would want to learn is covered somewhere on their site. They do offer customer support, as you would expect from a company this size.

MailChimp Pricing Option

One thing I did not mention is their pay-as-you-go plan as well as a couple of smaller plans. For customers who want a few more features, this is a better option than getting locked into a high monthly plan.

MаіlChіmр оffеrѕ the Fоrеvеr Frее рlаn fоr uр to 2,000 соntасtѕ аnd 12,000 еmаіlѕ per mоnth (wіth ads).

The Grоwіng Buѕіnеѕѕ plan ѕtаrtѕ аt $10 реr mоnth fоr 500 соntасtѕ аnd unlimited еmаіlѕ. Thе Prо Marketer рlаn аddѕ MаіlChіmр’ѕ аdvаnсеd еmаіl marketing fеаturеѕ to your сurrеnt рlаn for аn еxtrа $199 реr mоnth.

MаіlChіmр аlѕо fеаturеѕ a рау аѕ уоu go pricing ѕуѕtеm whеrе уоu’ll just pay fоr the аmоunt of emails thаt уоu send.

Thіѕ рlаn соmеѕ with thе ѕаmе features as the monthly MailChimp рlаnѕ. But іf уоu need tо add thе аdvаnсеd MailChimp Pro fеаturеѕ, this will соѕt you an аddіtіоnаl $199.00/mоnth.

Mailchimp Review - an email providerFinal Thoughts

There is no denying that having an option of a high-quality email marketing company to get started with for free is great like you would read in other Mailchimp Reviews. Also, many Internet marketers grow a list to 2000 subscribers or beyond, so the forever free plan may be all you need.

As an affiliate marketer, I would caution you about joining Mail Chimp. If you were to build a list, not including affiliate links, this might be fine. For example, by sending out emails to drive traffic back to your blog or YouTube account, you would have no problem.

If you think you will build a big list and affiliate products will be featured, you should look at other options such as SendShark, Aweber, Mailcharts, Get Response, etc.

Whether you are interested in an autoresponder service or want to make more money, I can help you with affiliate marketing, and you can start learning all about it for FREE!

If you need help on how to get started with affiliate marketing, check out my #1 recommendation on building a successful business online. You can get access to hundreds of training videos, 24/7 support, professional consultations, private access to training guides, tools, personal private assistance, my personal help, and much more.

PS: Click here to review my #1 recommendation in detail.

Price: 0-$225/mo.





Overall Quality



  • Free To Join
  • Can build a list up to 2000 email address under the freemium program
  • Send out up to 12,000 emails a month.
  • Excellent template editor


  • Don't do affiliate marketing
  • Automation is not easy to use
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20 thoughts on “My MailChimp Review – Email Marketing With A Twist!”

  1. A person that really wants to succeed on the internet must be focused at heart and very determined by getting the proper training that is needed. The review about the mail chimp is very useful information that is necessary for me and any other person who cares to read it. Both the good and the bad are included so it is left for the reader to make his or her choice. 

    But I like it because it is free to join and you do your marketing without spending any money up front, but won’t really be good to see that they have vague rules.

    • Any business that is willing to give their new members a free option to build their business, says a lot about the integrity of that company. I admire their loyalty and is a privilege to mention a company like that on my website. MailChimp has many members and they are growing on a daily basis.

      Once your business is up and running and you are making money, you can now venture into the paid option to take your business to another level. Brilliant strategy by MailChimp on their part. Although I am not an active member, will recommend their service to anyone.

  2. Hi Bishop, 

    I have read your article with lots of important information and guideline about MailChimp.It is an awesome article.MailChimp is a great opportunity for people to start an email marketing business online. There are many kinds of email marketing companies, but MailChimp is the best email marketing service, provider. This is an automated way of sending emails. 

    MailChimp is very easy to start the mail marketing business. They give many training guides and tutorials. It is not so expensive. I am an affiliate marketer, and I understand that MailChimp is not for an affiliate member. I hope this will be very much helpful for the people who are new in email marketing or want to join MailChimp.I will share this wonderful article. Thanks for sharing this.     

    • Thank you for your positive comment, and yes, they are good email marketing service providers which I did mention but wanted to do a review on MailChimp.

      I am not sure where you get your information but lots of Affiliate Marketers use MailChimp to build their list. This service is for everyone who needs people to buy their products or services.

      As you build your business and use a website to attract customers, email marketing will come a big part of your lead generation and will grow if done right to be your number one traffic source. Hope that helps!

  3. I’m totally new to e mail marketing, so your article was exactly what I needed- simple basic overview. Regarding the affiliate marketing, can you expand on your statement that mailchimp does not want to deal with affiliate marketers as they dont want their reputation ruined. How does affiliate marketers ruins reputation? To my mind it is an ethical and adding value business.

    • Glad that this article brought some new light on email marketing. Here is what I mean about Mail Chimp. From what I read, Mailchimp against affiliate marketer who buys a bulk email list and send them unsolicited emails.  Also, some affiliate links are OK except if they were blocked by their spam filter. Hope that helps!

  4. Great review David, thanks for the rundown on Mail Chimp’s services! It appears emailing can get quite expensive if you have all the “bells & whistles” but if it is true you can make $1.00 per subscriber per month from a good list, I suppose it would be worth the price.

    One question the came up in reading your review was – What if I want to change service providers, can I take my subscribers with me and upload to a new company? You did not mention it but can you share what company you are using for emails, now that you have a successful business?

    Thanks again for your review, looks like Mail Chimp may be a great place to start!

    • Timo, your list is your golden nugget and once bit is built, it is priceless.

      All the email providers I worked with, yes, you can take your list wherever you go. It is important that you get an API key when you sign up to their service. That API key is what the other providers would need when making the transfer.

      I had started with Traffic Wave because of the relationship I have with the owner. He is active in support and his response time is next to none. But I use Aweber in another business of mine and I am happy with them as well. Hope that answer your question.

      MailChimp in my mind is a great email provider to start your list building.

  5. Thank you very much for a detailed mailchimp review just to add on through some researches since I want to start email marketing . It turns out that mailchimp is the best start for newbies.

    I tried to apply for maillerlite and they didn’t approve my account, but the story is different with mailchimp, it took just a few minutes for me to start using mailchimp! .

    Another good thing is that they have awesome step by step guide on creating a list,campaigns and landing pages, you won’t get stuck.

    Like you said they don’t allow affiliate marketing but they allow affiliate links so as an affiliate marketer you can find a way of using affiliate links without breaking their rules. 

    I am planning to start my email marketing soon and I am glad that mailchimp allowed me to use their services 

    • Zayac, I am happy for you and MailChimp set up process is good for beginners. You will find that they have great landing pages that you can use that are very effective and converts well.

      Good to know that you understand their stand with affiliate marketers and that it did not affect your membership, and that you can build your list within there legal rules and policy usage. All the best.

  6. I came across this article in my research of third-party reviews, as I have been considering using MailChimp myself. I guess I’m seeing some conflicting opinions, but that’s to be expected. I’m considering starting with MailChimp because the free option definitely offers enough to determine whether you like their service and if so it’s easy to upgrade to a monthly fee service when needed.

    My question is in regards to the emails being sent, and your advice to consider another option for affiliate marketing. If the purpose of using the email service is to get traffic to your blog or website, then it shouldn’t matter if your site uses affiliate links, correct? I mean almost every website does. You just mean not to include any affiliate links in the emails themselves, right? 

    • Chris, the only way you will know if your business would be approved is by reaching out to MailChimp. They are very easy to work with and I know affiliate Marketers that use their services.

      One of my Team members explains it well. check his article here.

      MailChimp Legat acceptable Use Policy.

      Please let me know if that helps? Talk to you soon.

  7. Hello Bishop,

    After reading this important article here on mailchimp review I have finally figured out what mailchimp really is and how it operate. According to you having mailchimp side-by-side to once business can make a brutal change to the growth of a company. Well all the important things that I have to know about the mailchimp, you have mentioned in your article. But I have some question in my mind. So would you be kind enough to clear out those doubt. 

    What you have mentioned in the last part of who is mailchimp for. Would you explain it once again for me!?


    You have mentioned that back then 2017 mailchimp was adding 14k new customers buy a day But is it still worthy now?

    Thanks for sharing this important article.

    • When building a website your main focus should be attracting your audience to that website whatever niche you chooses. Once that traffic starts to flow, you need to be educating that traffic by they coming back to your site for that education. This is the reason for you capturing their emails for you to do just that. That is where MailChimp comes in the way I explained in this article.

      At an early stage of your business, the money would not be coming as yet, this is the reason I mention that this service would be for the beginners because MailChimp free option gives you up to 2000 subscribers on your list. With 2000 subscribers if your website is set up right, you should be beginning to make some money so that you can upgrade to the paid version.

      mailChimp is as effective today as they were back in 2017, so yes, the service is still worthy for anyone to join and reap the benefits of growing their list. Hope that helps!

  8. I am confused as to why mail chimp does not like affiliate marketers. Seems like they would not care as long as you were using their service.  Where would I go to find more info on mail chimp’s treatment of affiliate marketers?  I am not ready yet but I will definitely check out mail chimp when I get into email list building.

    • Hi Les, When starting out a business online your main focus should be to get traffic to your offer and convert that traffic to sales. The conversion part occurs by you getting your audience to like and trust you. That happens by building a relationship with your audience over a period of time.

      The way to build that relationship would be through an email service provider, and MailChimp is one that you can use. The good thing about that service it is free for the first 200 subscribers t your list. So that is the reason I mention that MailChimp would be for the beginners who now starting out, cause the money coming in at the beginning would be little or next to none.

      MailChimp has been abuse by Affiliate Marketers with a huge bulk email list that they bought and misuse their system. This is the reason they against Affiliate Marketers up to a point. Keep in mind they do have Affiliate Marketers that use their system. The links below would give you clarification on their stands with regards to Affiliate Marketers.

      MailChimp Legal Acceptable Use Policy

      Hope It helps!

  9. Hi, I read your whole review about MailChimp. I like most of the MailChimp, it can be made a great list many Internet marketers grow there list to 2000 subscribers or further so the forever free plan may be all their need. MailChimp has been mentioned both good or bad. The best news for users is that they can open account freely. 

    Thank you so much for sharing this. 

    • I like the way you put it, but because the Internet has become so popular, with all the social media sites, anyone growing business would not take long before they outgrow 2000 subscribers to their list.

      But you are right, the free membership does help to get your business up and running as you build your list. thank you for your insight.

  10. Great review about MailChimp, Bishop!

    You have weighed up the pros and cons effectively, and it’s good to see where they stand in comparison to other autoresponders.

    One thing I don’t like about MailChimp is that they don’t like affiliate marketers, however, I love that you can start for free, which is very important to newbies.

    Personally, I use Aweber for my email marketing, but I always recommend MailChimp to people if they are strapped for cash, even if they do affiliate marketing.

    I think it’s very important to start building an email list as soon as you can, you just have to be careful about how you go about your promotions.

    Great walkthrough!

    • Thanks, John. Glad to know that this article has value.

      I tend not to be biased when I write my Reviews, and I believe that there are flaws in all services, that is why there will always be pros and cons. And some of these services get rid of their cons some of the time.

      I understand your take on the free service, but I value my list very much, and I am in no way going to jeopardize my list with no free service. It is hard to believe that I would get full support with a free service.

      Aweber is one of my email service provider as well, together with Traffic Wave. Like you in a similar way, I recommend Traffic Wave cause you have 30 days free, and 17.95 which never goes up regarding the size of your list.

      Like you mention, building an email list should be done soon, but carefully which I agree. Selling should not be the case, educating and helping should be one’s motive and primary focus, when building a list.

      Cheers John.


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