Before I specify what do you need to start an online business in 2019 and beyond, let me give you a few things to keep in mind. Many people think starting an online business is so easy to do, that they go ahead and jump in before really understanding everything that’s involved.
I will admit that starting an online business can be easy if you know what you’re doing. It certainly is easier than purchasing a franchise, let’s say a Subway franchise, and trying to make a go at that.
As you know, if you’ve read any of my blog articles, I’m very partial to digital information. This is my primary business model, as I promote the Wealthy Affiliate membership site.
What I want to do in this article is to take you through my thought process and the steps I took when starting my own online business.
What Is Your Product
This is going to be the most important thing that determines whether you have any chance of succeeding or not. It’s important that you provide a product, or service, where there are a need and one that you can create a desire for.
These can be digital products, or they can be physical products. You could start your own online business without even selling a product.
As an example, there are affiliate marketers who make six and seven-figure incomes using the pay per click business model with Google AdSense. There are other affiliate marketers who make that much or more using the cost per action business model getting leads for affiliate merchants.
Domain & Hosting
You will need to register a domain name and find a place to host your website. There are numerous sources for this, but some of the most popular include Go Daddy and Name Cheap for purchasing a domain name. Blue Host and Host Gator are two of the most popular sources for hosting a website.
I would suggest you consider setting up a blog and using it as your primary website. This is very easy to do, and using a WordPress theme that matches the type of business you are in is very easy as well.
Build An Email List
You need two things to build an email list.
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2. Sign up form.
Aweber and Get Response are two of the best autoresponders. If your budget is low you can start where I start using TrafficWave You can see how I’ve set up my sign-up form on the right-hand sidebar of my blog. The contact information for people who sign up is stored in the autoresponder for follow up email messages from you.
If you’re promoting a particular business opportunity, as I do, the company you are in business with you probably have landing pages you can push to build your list as well.
The great thing about creating a list that is relevant to your company niche is you can promote anything you want in the future to it. Your email list is a powerful asset that can make you a lot of money for your online business.
One of the great things about setting up your own online business using a blog is you can add content to it. This material can be used to drive traffic to your blog by promoting it on social media.
You can also implement search engine optimization, or SEO, by targeting keyword phrases in your content. This will help your blog rank on a search engine such as Google, Yahoo, and Bing.
Concentrate on building a high-quality blog as this is a good long-term strategy to becoming a player in your market. A high-quality blog includes quality content such as articles, videos, and graphics.
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As you’re getting your blog going, you’re also going to want to market your blog posts on various social sites. This is an important part of having a successful online business today.
The primary social sites will include Google Plus, Facebook, and Twitter. Think of these as the big three and for sure you want to set up accounts with those.
Three other social sites that can bring you different types of traffic include LinkedIn, Pinterest, and Instagram. These sites have become more popular, and although not as big as the big three we mentioned in the previous sentence, they have very loyal followers you can tap into.
I also want to mention setting up a YouTube account. Google owns YouTube and video marketing is another important avenue for driving traffic to your online business.
Creating videos with services such as Animoto is one way you can get in the video marketing game. Having videos created for you on sites such as UpWork and Fiverr is another way to get videos published on YouTube.
Become An Affiliate Marketer
I mentioned my primary product is Wealthy Affiliate. One of the great things about affiliate marketing is the millions of products you have available to you for virtually any niche.
One way to access all these great products is to join an affiliate network. Some of the best and largest affiliate networks include Amazon, Clickbank, Commission Junction, and Max Bounty.
The great thing about affiliate networks is with one account you can access multiple products in multiple niches. These will come complete with products and marketing tools to promote those products.
This is another way to develop your online business and enhance your blog. Add banners for specific products you want to promote.
You can also add text links to the content of your blog articles. Some affiliate networks also offer re-branding their marketing tools such as videos, reports, and e-books to give you alternative ways to promote the products are selling.
In Conclusion On: What Do You Need To Start An Online Business?
These are some of my ideas on how to start an online business. As you can see, I’m partial to the affiliate marketing business model combined with social media including blogging.
One of the great things about starting an online business is the many different avenues available to you. You may decide to promote one blog and build an authority website.
Or you might branch out and use a rinse and repeat system once you have your online business and marketing in place, and develop multiple streams of income in more than one niche. So feel free to check out the system I use to make this all possible.
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